Who Makes the Best Bowling Balls?

People sitting at home and watching a match consider bowling to be an easy job. However, bowlers are some of the most hardworking individuals who go through extensive training to ensure they stand out in the field. But even with thorough training, bowlers are sometimes unable to perform.

This is often because they have not spent a good amount of time researching their bowling brands. A good brand is likely to produce a good unit to help support your needs. But in a market where every company is investing more in marketing than in the actual products, it’s very easy to be manipulated.

To help you make the best choice, here are some of the best bowling ball brands for you to consider.


  • Storm
  • Brunswick
  • Ebonite
  • Pyramid
  • Hammer
  • Motiv
  • DV8
  • Track
  • Roto Grip
  • Columbia 300


Best Bowling Ball Brands

With so many brands in the market, it was hard for us to pick only the 10 best brands. The following brands have been chosen based on the kind of designs they produce, the price they offer, and most importantly, the kind of warranty that they provide.


Bowlers are always on the lookout for reliable bowling balls that can sustain all kinds of usage and external conditions. The products by Storm are not only extremely durable, but they are also known to show a lot of diversity, but more on that later. First, let us see why the company is considered one of the best on the market.

Storm is an American company that produces bowling balls as well as all bowling accessories needed in the field. It is situated in Brigham City, Utah, and has its manufacturing facility in the same place. Additionally, it has two other facilities in both California and Texas. It is because of the brand’s excellent repute that it is easily able to sell more than 500,000 balls every year.

People are drawn to the brand because of two main things. Firstly, the range of products is pretty diverse. This means that Storm produces every kind of ball that bowlers today might need. Secondly, the prices of these balls are relatively low. Compared to many other brands in the market, Storm has a wide variety of affordable balls that are perfect for beginners.

It is also interesting to note that initially, the brand only produced ball cleaners. However, they soon decided to step into the real world and introduced their first bowling line. Buyers were also fascinated by the scented balls they produced. This was something that no one had done before. So even today, many professional bowlers associate Storm with innovation.

On top of all of that, in today’s world, where a lot of people are trying to make more conscious purchase decisions, it is important to note which brands are doing good for the community. Storm is best known for supporting various breast cancer researches and advocating for other people to do the same. Due to all these reasons, we can’t think of a better brand to put in the number one position.


One of the most established and revered brands, Brunswick deserved the second place in the list more than any other brand in the market. It is not only one of the most popular, but is also one of the most talked-about bowling ball brands across the globe. Much of this is because it has managed to retain its amazing reputation despite being in the market since 1845.

The people behind Brunswick are the same people who established the great American Bowling Congress. This made them one of the pioneers of the game. When you look up bowling balls in the market, you will notice the brand name pop on every site. This says a lot about the repute of the brand.

The best thing about the brand is that it produces a range of balls that are suitable for people with different skill sets, ensuring that it caters to the needs of beginners and professionals alike.

It is also interesting to note how the management was able to bounce back from every hindrance they faced. A company that has been around for more than a century is bound to have ups and downs. However, the best thing about Brunswick is that it was able to break shackles and come out of every problem stronger and better. This established legacy of the brand makes it one of the best in the bowling ball market.


Bowling and Ebonite have gone hand in hand for as long as we remember. The name’s association with the sport is so strong that despite the change in management and the changing market landscape, the brand was able to retain its popularity in the market.

The best thing about Ebonite’s balls is that they undergo a tedious testing procedure to ensure durability. This adds to the strength of these balls and ensures that they can prove worth your while. Moreover, this durability is backed up by a long warranty. All this compels buyers to invest in Ebonite again and again.

The brand also understands that different people bowl using different styles. So, unlike many other brands, Ebonite invests in research and tries to figure out ways to produce the most versatile bowling balls. It is due to this that swing, fast and seam bowlers are all fans of Ebonite.

Another exciting thing about Ebonite, and something that a lot of people are unaware of, is that it also owns a lot of other brands. The most popular among them are Hammer and Track. All of these have promising futures, to say the least. Ebonite is also the proud owner of Dyno-thane and Columbia bowling balls. So if you are a fan of any of these brands, you know who to thank for it all.


In a world so heavily dominated by established brands, it is almost impossible for new entrants to make a name for themselves. However, Pyramid has always been exceptional. It has been a true game-changer in the industry and has managed to attract a wide range of bowlers to invest in its balls. Luckily for them, people who did invest never regretted their decision.

In its early years, the brand had to adopt aggressive marketing strategies to pave its way up. It not only invested a lot of money but also managed to get some of the top players in the field associated with it. This, coupled with the brand’s unwavering passion to create something unique, led to its success.

There is still some debate as to the origins of the brand. Although it was established in 2011, many people think that it had been in the making for quite sometime before that. But what the brand lacks in clarity there, it makes more than up for in terms of efficiency. The balls it produces are strong yet affordable, attracting many beginners and amateur players to the field.

Pyramid backs all its products with a good warranty. This makes its products reliable and worth investing in. Many bowlers who are bored by cliché balls love investing in unique and revolutionary units. This is why they appreciate Pyramid’s attempt at giving every ball in the market a unique name.


Hammer and innovation have long been associated with one another. In the early years, the brand strived very hard to make a name for itself, and managed to achieve that in a surprisingly short time. The innovation this brand stands for is obvious in all that it produces.

Hammer wasn’t always at the top of its game. It was a relatively mediocre brand; however, one idea changed the way people look at it. Hammer was the first brand that experimented by putting the logo of the company on the ball’s side. This logo was telecasted in one of the games of PBA. After that, Hammer’s fame skyrocketed and people came to see it as a brand brave enough to take chances.

Its attempts at innovation didn’t just end there. Hammer also renovated its designs and introduced the second urethane ball in the market. This kind of ball was not only extremely attractive, but was also very strong. Such balls were also able to withstand every kind of pressure that was put on them. As if all this wasn’t enough to convince people of its calibre, the brand also gives a 3-year warranty on almost all its products.


A company with such an interesting origin story was always bound to succeed in the market. It is the best example of a business moving in the right direction and making sure to bring its loyal fan base along. The best thing about this brand is that it creates highly durable coverstocks that are resistant to changes in temperature. This enables the ball to adapt to any changes in the lane.

Motiv invests a lot of money into research before creating every single product. This is why you can rest assured that the shell surface will not soak up a lot of oil. This comes in handy in humid weather conditions when bowling with a cheap-quality ball becomes challenging. Plus, Motiv balls are both innovative and attractive, so one look at the variety offered is enough to woo you.

We talked of Motiv’s origin story earlier, so it is only fair to share the story now. It initially only sold ball cores and was exceptionally profitable. Then one day, they took a plunge and invested a sizable amount in the ball manufacturing department. Their balls instantly caught attention, mainly because of the NeoMark Graphics technology they boasted of. This new technology allowed manufacturers to include attractive graphics on the coverstock. The bowling world now had balls that were not only efficient but also looked great.


Anyone who bowls or watches bowling knows that DV8 products are some of the most reliable yet most affordable ones that a bowler can lay their hands on. The company is owned by Brunswick and offers all the goodness of its parent brand – but at a lower price. It also caters uniquely to the demands of amateur bowlers.

Although it has been around for only a decade, DV8 has still managed to build a loyal fanbase. Much of this has to do with marketing. The brand refused to follow cliché marketing strategies. It invested a lot of resources to give each of its products a unique name and then advertised said products in a rather bold and unedited way. This directly appealed to bowlers who wanted authenticity above all else.

Not just the names, but the brand also tried to create every design completely different from the other. This diversity in designs is another reason buyers prefer these balls. DV8 is also a reliable brand that has created only the most durable balls. Bowling balls have to resist changes in temperature and weather conditions, and DV8 balls always come through.


Like every single brand in this review, Track is also much revered among the masses. It gained massive popularity because it broke the monotony and managed to bring a unique flair to its products. Producing some of the best cutting-edge balls, Track has the attention of both professional and recreational bowlers.

The ownership of the company changed in 2007. However, this was not something that changed the company’s principles or morals. To this day, it is still as committed to ensuring quality in everything it produces.

One notable aspect that sits well with users is the diversity the company offers. It is one of the only bowling brands in the market that invest equally in aesthetic appeal as it does on anything else. Every bowler is sure to find a ball that reflects their personality.

Roto Grip

The brand that we know as Roto Grip today hasn’t had the same repute since its beginning. Roto Grip was established in the 1950s and has gone through numerous changes over the years. What started out as a mediocre company with hardly any staff later grew into a market leader once the brand was acquired by Storm.

Following the acquisition, Roto Grip markedly improved its product portfolio and enriched its customer base. Today, the brand is known for producing some of the most durable products in the market, and that, too, in a wide variety of designs and colors.

Another reason for the company’s popularity is their unmatched after-sales service. The staff at Roto Grip is empathetic and understanding of the issues faced by buyers and makes sure to resolve them. Successful promotions have also contributed to the success of this brand. International and national players have been associated with Roto Grip and continue to help the brand grow.

Columbia 300

Revolutionizing an industry is hard, but paving the way for other brands to do so is something Columbia 300 has certainly done. As the pioneers of polyester balls, they completely changed the way the sport is perceived and played.

This brand is for everyone, professional and beginners alike. However, the journey to being one of the most loved brands hasn’t been easy for Columbia 300. It was established in 1960 and it took the brand some time before it could prove its mantle in the market.

After a long struggle, it has now finally made a name for itself. Their polyester and high-end balls are sold out as soon as they are launched, because they are both extremely efficient and affordable. So, whether you are a beginner or a well-established player, Columbia 300 is a company that you should definitely check out.

Things to Consider When Buying from a Bowling Ball Brand

Bowling balls are not cheap and require a good amount of investment. This makes it crucial for buyers to investigate before they make a decision. If you are struggling with choosing between the above-mentioned brands, here are some factors that will help you make the best decision.

Brand Reputation

When it comes to brands, people’s loyalties are fairly set. They will keep investing in one brand, even when that particular brand has disappointed them in the past. This becomes an issue because it keeps buyers from trying out newer – and possibly better – brands.

Brand reputation greatly influences purchase decisions, and it certainly should. This is because when it comes to bowling, the stakes are pretty high. Some people are representing their countries, whereas others are playing for the name of their county or club. In any of these instances, bowlers cannot take chances.

A brand with good repute is likely to offer good products as well. This is because it is in the interest of that brand to ensure that all of its balls are durable and can resist temperature changes.

Now that we have established that brand repute is important, it is time to see how this repute can be evaluated. Word of mouth has its place, but it should not be your only point of contact with the brand you are considering investing in. Instead, visit reputable sites like Amazon and read what different buyers have said about the brand and product in question.

Finally, the kind of warranty offered by the brand is also indicative of the quality of its product. A company that is sure of the good they are offering will back it up with a long warranty.

Range of Items from the Brand

Skills keep evolving, and so do trends. Most bowlers, whether professional or otherwise, tend to appreciate brands that not just keep up with the changing world, but also help drive the change. However, while buyers definitely like to experiment with different styles of balls, experimenting with different brands and putting their money in one they are unfamiliar with is not a path well-traversed. This is why brands offering a range of different products are so appreciated.

A good brand is one that ideally offers both high-end and low-end balls. Similarly, it should also offer diversity in terms of both pricing and warranties. Bowlers are also more inclined towards brands that add uniqueness to their brands. Some of the above-mentioned brands have garnered huge popularity because they offer diversity and versatility in their models. They also add unique names and designs to get rid of monotony.

Having said that, another situation where you need to watch for a brand’s product portfolio is if you are a brand loyalist. Some people naturally tend to avoid experimentation and prefer to stick with one particular brand for a long time. If you are one such person, it is important that you first look at all the brands objectively and then choose the one that offers the most variety.

The Brand’s After Sales Service

In an ideal world, no one should have to make use of the brand after-sales service. This is because in most instances this only happens when the product has some kind of defect. However, even the best brands can make mistakes, and it is situations like these that make you get in touch with the brand’s customer services team.

Staff that is unwilling to help you and resolve your complaints can be quite frustrating to deal with. As a bowler, you may be running short on time and need swift repairs or replacements. It is for this reason that we recommend evaluating the brand’s after-sales service before you decide to invest in it.

An easy way to gauge the efficacy of a brand’s after-sales service is to go through the reviews buyers have written on different websites. These reviews are likely to be honest reflections of people’s experience with the company in question, and should help you figure out how cooperative a brand’s team is and how likely they are to listen to any complaints you might have about their product.


Now that you’ve made it to the end of this article, you will do one of two things. You will either stick to one of your old brands that are already in this review, or you will finally jump the gun and leave your old ball behind to try one of our recommendations. Whatever path you choose to take, rest assured that you are in good hands.

The only word of caution is, before you invest your loyalties and love into a brand, make sure you consider its reputation, customer service, and the range of products it offers.

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Written by Shannon Cothran